SPAR PLEDGES “CUTTING COST, NOT QUALITY” ON OWN BRAND ITEMS

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SPAR is launching a “Cutting Cost, Not Quality” promotion across all Scottish stores.

The campaign will promote SPAR own brand products as 30% cheaper than leading brand names, without compromising on quality.

The SPAR brand includes a number of award winning lines, and can be beneficial to the retailer in terms of profitability over well-known brands. SPAR also offers the largest range of own label products in the symbol sector.

Overall SPAR branded products deliver great value straight to the consumer. To highlight the products selected for the promotion, bright and eye catching point of sale will be rolled out across stores from Monday 29th July.